ChowNow Partners Landing Page
I created ChowNow’s partners landing page offers information about a company's reputable partnerships within its ecosystem. The goal was to have restaurant clients connect with at least one or more partners as easily as possible.
Result: There was a 10% increase in partner inquiries from restaurant clients.
See Partners Page for full experience.
Challenge
The main challenge was designing partner cards—the initial design from marketing overwhelmed users with excessive animations. I researched best practices and proposed updating the cards from flippable to clickable. This was a cleaner, more focused experience. This alignment led to a 10% increase in partner inquiries.
Key takeaway: Presenting well-researched alternatives helps stakeholders make informed decisions that balance UX and business goals.
See Partners Page for full experience.
My role
Lead designer
Stakeholders
Marketing team
Team
Web developer, Producer, Design Director
Year
2024